The Magic of Porto: Harry Potter’s Mystical Influence
- Arhaam
- Dec 8, 2024
- 4 min read
Portugal is easily one of the most fascinating and friendly places to travel to. When I visited Porto, the country’s second-largest city, I felt like I’d stepped into a different world. The city is full of gorgeous tile-covered buildings, cozy cafés, and stunning views of the Douro River. But what really blew my mind were the connections people make between Porto and Harry Potter. Whether or not J.K. Rowling got her ideas for Hogwarts from her time living in Porto, the city has definitely figured out how to turn that connection into big business.
Livraria Lello: A Real-Life Wizarding Bookstore

Let’s start with Livraria Lello, a bookstore that looks like it was ripped straight out of the wizarding world. It’s all dark wood, winding staircases, and a stained-glass ceiling that makes it feel like you’re in a castle. People say J.K. Rowling visited a lot while living in Porto and that might have inspired parts of Hogwarts. While there’s no proof of this, it doesn’t matter—tourists flock here anyway. In fact, the bookstore charges an entry fee now to capitalize on the tourists because it got so popular. That’s a pretty smart business move if you ask me.
Students in Robes: A Hogwarts Vibe
If you wander around the University of Porto, you’ll see students wearing long, black robes as part of their traditional uniform, called traje académico. It’s such a vibe—it’s hard not to think of Harry, Hermione, and Ron. Again, Rowling hasn’t said she got the idea for Hogwarts uniforms from this, but the resemblance is wild. Whether she did or not, it’s another way Porto ties itself to Harry Potter.
Majestic Café: Where Magic Might Have Happened
The Majestic Café is this super fancy, old-school café where people say Rowling wrote parts of the first Harry Potter book. Inside, it’s all chandeliers, mirrors, and golden details. Even if she didn’t actually write there, tourists pack the place, hoping to catch a little inspiration. It’s not just a café anymore—it’s part of the Harry Potter experience, and the café has definitely made a lot of money because of it.
The Majestic Café in Porto, already known for its stunning Belle Époque design, has leaned into its rumored connection to J.K. Rowling by becoming a hotspot for Harry Potter fans. Even though there’s no solid proof Rowling wrote Harry Potter there, the café doesn’t shy away from the association. It now offers themed menus, limited-edition merchandise, and even hosts special events inspired by the wizarding world. The buzz has made it one of the city’s top tourist attractions, turning what was once just a fancy café into an international destination.
São Bento Train Station: Porto’s Stop on the Track to Harry Potter Magic
The São Bento Train Station in Porto is a stunning landmark that could easily be mistaken for a scene straight out of the wizarding world. Famous for its intricate blue-and-white azulejo tiles depicting moments from Portuguese history, the station exudes a magical charm. While there’s no direct confirmation that J.K. Rowling drew inspiration from São Bento for Harry Potter, the grandeur and mystique of the space feel reminiscent of Platform 9 3⁄4 or the Hogwarts Express. The station has become a must-visit spot for tourists, especially Potter fans, adding yet another layer to Porto’s literary and cultural allure. Its role in attracting visitors underscores how Porto’s everyday beauty has been intertwined with the Harry Potter phenomenon, turning historical sites into economic and cultural treasures.
Tourism: The Magic Money-Maker
Here’s the thing: whether or not J.K. Rowling got her ideas from Porto, the city has turned the whole idea into a massive tourism industry. There are Harry Potter-themed walking tours, gift shops selling Potter-inspired souvenirs, and even restaurants trying to cash in on the connection. It’s kind of brilliant if you think about it.
This is a great example of how cities can use pop culture to boost their economy. Before all this Harry Potter buzz, Porto was already beautiful, but now it’s become a bucket-list destination for fans of the books. Tourists spend money on entry fees, food, tours, and souvenirs, and that helps local businesses thrive.
The Power of Storytelling
The jury is still out on whether Porto had a direct influence on Harry Potter. Even though it’s not clear if Rowling was really inspired by Porto, it doesn’t matter. The city has created a story around her time there, and that story is what keeps people coming. It’s kind of like Porto has its own spell—it mixes history, creativity, and business smarts to keep people enchanted.
Porto, and Portugal as a whole, is a book lover’s paradise. The country’s deep literary culture shines through its countless vintage bookshops and charming libraries, many of which feel like stepping back in time. The Harry Potter connection only adds to this atmosphere, drawing in fans from all over the world. By weaving magic into its literary heritage, Porto has boosted its economy, with themed tours, cafés, and bookstores thriving. It’s a perfect example of how celebrating stories—both real and imagined—can bring culture and commerce together in a truly enchanting way.
So, if you ever visit Porto, just go with the magic. Whether it’s Harry Potter-related or not, the city has plenty to offer. But don’t forget to notice how smart they’ve been about turning imagination into a real-life economic boost. That’s some serious wizardry right there!
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